BUSI 423 is Liberty's franchising course. Its written work is four forums with Word-attached threads, three 1,000-word essays on franchising, and a franchise project case study posted for peer review and submitted to SafeAssign, with replies to two classmates' projects.
Liberty's catalog lists the course as BUSI 423 Franchising, 3 credit hours; Canvas and the course guide file print it as BUSI423.
What BUSI 423 covers
The catalog description: Franchising is a major form of business ownership and a strategy for growing ventures. This course examines franchising from both the perspective of the entrepreneur as a franchisee and as a franchisor. Topics will include selecting a franchise, developing a franchised business model, and legal issues associated with the franchised relationship.
Franchising is a major form of business ownership and a strategy for growing ventures, and the course examines it from the perspective of both the franchisee and the franchisor: selecting a franchise, developing a franchised business model and the legal issues in the franchise relationship. The text is Grossman and Katz, Franchise Bible.
A midterm and final (200 points) have no guide here. The franchise project (270 points) is the largest assignment; its instructions are in the course's assignment instructions folder.
Textbook named in the published guide: Grossman & Katz, Franchise Bible (2017). Check the current edition in your Canvas section.
BUSI 423 assignments, week by week
Every graded written assignment in the published guide has its own how-to guide below. Quizzes, exams, checklists and class introductions are left out because there is nothing to write.
| Week | Assignment | Points | Length |
|---|---|---|---|
| 1 | Discussion Board Forum 1 | 65 | Thread at least 500 words (references not counted); replies at least 250 words |
| 2 | Essay 1 | 70 | At least 1,000 words, excluding references |
| 3 | Discussion Board Forum 2 | 65 | Thread at least 500 words; replies at least 250 words |
| 4 | Essay 2 | 70 | At least 1,000 words, excluding references |
| 5 | Discussion Board Forum 3 | 65 | Thread at least 500 words; replies at least 250 words |
| 6 | Essay 3 | 70 | At least 1,000 words, excluding references |
| 7 | Discussion Board Forum 4 | 65 | Thread at least 500 words; replies at least 250 words |
| 7 | Case Study Franchise Project | 270 | Not set in the guide; follow the project instructions |
| 8 | Case Study Franchise Project Replies | 60 | Not set in the guide; two substantial replies |
Week 1: Discussion Board Forum 1
A 500-word thread written in Word and attached in Week 1, then two 250-word replies in Week 2. How to write BUSI 423 Week 1 Discussion Board Forum 1.
Week 2: Essay 1
A 1,000-word analytical essay on the assigned franchising question. How to write BUSI 423 Week 2 Essay 1.
Week 3: Discussion Board Forum 2
A 500-word Word thread in Week 3 and two 250-word replies in Week 4. How to write BUSI 423 Week 3 Discussion Board Forum 2.
Week 4: Essay 2
The second 1,000-word essay on the assigned franchising question. How to write BUSI 423 Week 4 Essay 2.
Week 5: Discussion Board Forum 3
A 500-word Word thread in Week 5 and two 250-word replies in Week 6. How to write BUSI 423 Week 5 Discussion Board Forum 3.
Week 6: Essay 3
The third 1,000-word essay on the assigned franchising question. How to write BUSI 423 Week 6 Essay 3.
Week 7: Discussion Board Forum 4
A 500-word Word thread in Week 7 and two 250-word replies in Week 8. How to write BUSI 423 Week 7 Discussion Board Forum 4.
Week 7: Case Study Franchise Project
The franchise project case study, posted in the forum for peer review and submitted to SafeAssign, following the project instructions. How to write BUSI 423 Week 7 Case Study Franchise Project.
Week 8: Case Study Franchise Project Replies
Substantial replies analyzing two classmates' franchise projects. How to write BUSI 423 Week 8 Case Study Franchise Project Replies.
How BUSI 423 is graded
The published guide totals 1,010 points. The four forums are 65 each (thread 45, replies 20), the three essays 70 each (210), the franchise project 270, project replies 60, exams 200 and the checklist 10.
| Graded item | Points |
|---|---|
| Case Study Franchise Project | 270 |
| Essays (3) | 210 |
| Discussion Board Forums (4) | 260 |
| Case Study Franchise Project Replies | 60 |
| Exams (2) | 200 |
| Course Requirements Checklist | 10 |
The published scale puts an A at 900 to 1010 points.
Week timing in the published guide: Each course week (except Module/Week 1) begins on Tuesday morning at 12:00 a.m. (ET) and ends on Monday night at 11:59 p.m. (ET). The final week ends at 11:59 p.m. (ET) on Friday.
How to approach BUSI 423
Read the franchise project instructions in Week 1 and choose your franchise brand or concept early; the project is due in Week 7 and is posted publicly for classmates to review.
Threads must be written in Word, formatted in APA and attached to the forum.
Questions students ask
What is the BUSI 423 franchise project?
A case study following the instructions in the course, submitted in two parts: posted in the forum for classmates to read and review, and submitted to SafeAssign; you then reply substantially to 2 classmates' projects.
How long are BUSI 423 essays?
At least 1,000 words each, excluding references, completed in Microsoft Word.
Working through BUSI 423 now?
Tell us the week and the assignment. A tutor who knows the course replies with a plan for the draft.