This guide is for BUSI 614 Week 2 SPSS Quantitative Assignment 1, start to submission. Run the assigned SPSS procedures on the provided data set and report the results.
BUSI 614 is Marketing Research, 3 credit hours, in Liberty University's MBA. Canvas and the course guide file print the code as BUSI614; it is the same course.
| Course | BUSI 614 Marketing Research |
|---|---|
| Module/Week | 2 |
| Points | 50 points |
| Length | Not set in the guide; follow the assignment |
| Sources | The provided data set and SPSS |
| Faith integration | Not required by the guide |
| Format | SPSS output with a written report of results |
What BUSI 614 Week 2 SPSS Quantitative Assignment 1 asks for
You use SPSS to complete 7 quantitative assignments on provided data sets, running the appropriate statistical procedures and reporting the results. SPSS Assignment 1 is due in Module/Week 2 with Malhotra chapters 5 and 6. Worth 50 points.
Where it fits in BUSI 614
In the published schedule, SPSS Quantitative Assignment 1 is one of 14 graded written assignments in BUSI 614. It follows Week 2 Qualitative Assignment 1 and comes before Week 3 Qualitative Assignment 2. The same week also has Qualitative Assignment 1, so plan the week's writing together.
How BUSI 614 Week 2 SPSS Quantitative Assignment 1 is graded
Liberty grades SPSS Quantitative Assignment 1 with the rubric attached to the assignment in Canvas, worth 50 points in the published guide. That is about 5% of the course's 1,010 points. The rubric rows are the real instructions. Draft against them, and you will rarely be surprised by the grade.
Course grades in BUSI 614 use Liberty's point scale: an A is 940 to 1010 points of the course total. Missing the length or source minimum usually costs points on several rows at once, which is why the checklist below starts with them.
Timing in the published guide: Module/Week one begins on Monday and ends at 11:59 p.m. (ET) on Friday. Modules/Weeks 2-8 begin on Saturday and end at 11:59 p.m. (ET) on Friday. Check the due dates in your Canvas section, which govern.
The BUSI 614 Week 2 method, step by step
Set up the data before the write-up
Do the calculations first and check them. Interpretation built on a wrong figure loses more points than a missing paragraph.
Show the method
Name the method and the reason it fits. One or two sentences are enough, but they must be there.
Report the results plainly
Give the key figures in a labeled table and mention each in the text.
Interpret in the context of the question
Explain what the results mean for the decision or question in BUSI 614, in plain terms. The interpretation is where the analysis points are earned.
Name the limits
Name the assumptions and limits. A result with its limits stated reads as professional.
Submit the files the guide asks for
Submit every file requested and check that formulas, output and the write-up agree (Not set in the guide; follow the assignment).
In SPSS, use Analyze, Descriptive Statistics, then Frequencies for categorical variables and Descriptives for scale variables. Paste only the tables the question asks about and write a sentence under each explaining what it shows.
A structure for BUSI 614 Week 2 SPSS Quantitative Assignment 1
Word targets are planning numbers for about 1,000 words of body text, set by the length in the guide; the rubric decides where to spend more.
| Section | What it must do | Target |
|---|---|---|
| Procedures | Correct procedures run. | ~400 words |
| Output | Relevant tables included. | ~240 words |
| Interpretation | Results explained. | ~360 words |
A topic angle that works
Early assignments usually ask for descriptive statistics such as frequencies, means and standard deviations. Check each variable's measurement level first, since that decides which statistics make sense.
Model paragraph with notes
An original paragraph written by our desk to show the register that earns full rubric credit. It is study material: learn the moves, then write your own.
Of the 250 respondents, 58% were female and the median age group was 35 to 44. Satisfaction with the store averaged 3.9 on a 5-point scale (SD = 0.8), while satisfaction with checkout speed averaged only 3.1 (SD = 1.1). The lower mean and wider spread for checkout suggest it is the weakest part of the shopping experience and the most variable.
- Sample described.
- Means and spread.
- An interpretation.
Mistakes that cost points on BUSI 614 Week 2
- Means for categorical variables.
- Pasting all output.
- No interpretation.
Checklist before you submit
- Length: Not set in the guide; follow the assignment
- Sources: The provided data set and SPSS
- Calculations checked and output saved
- Every table and figure referred to in the text
- Each rubric row read against the section that answers it
Questions students ask
How many SPSS assignments are in BUSI 614?
Seven, from Week 2 to Week 8.
How many points is BUSI 614 Week 2 SPSS Quantitative Assignment 1 worth?
50 points in Liberty's published course guide for BUSI 614, out of a course total of 1,010 points (about 5% of the grade). The rubric attached to the assignment in Canvas shows how those points are divided.
Is BUSI 614 Week 2 the same in every section of BUSI 614?
This guide follows Liberty's published course guide for BUSI 614. Liberty notes that course content can change from term to term, so if your Canvas section shows different instructions, a different week or different points, follow Canvas and your instructor.
Want a tutor to look at your draft?
Send the instructions and what you have so far. A Liberty tutor replies with what to fix first, usually within the hour.